This Friday: City Wide Publicity Blitz for the People’s Climate March

Hundreds of volunteers, giant puppets, and scuba divers hit the streets, subways, and ferries of NYC to promote the largest climate march in history

New York City — With just nine days left until their big event, hundreds of organizers and volunteers with the People’s Climate March are hitting the streets of NYC to promote what promises to be the largest climate march in history.

More than 450 people have signed up to cover 250 subway stops across NYC to hand out leaflets and information about the march. The subways aren’t all: on city buses, drivers with the Amalgamated Transit Union will be handing out flyers promoting the march to their riders.

  • 6:00am-9:00am: Columbus Circle Flyering Team: The best location for press to film the activity is at Columbus Circle, from 6:00am-9:00am in the morning.

Later that evening, a series of creative events across the city will greet commuters and pedestrians:

  • 4:00pm-7:00pm Statue of Liberty Rides the Staten Island Ferry: On the Staten Island Ferry, commuters will be greeted by giant Statue of Liberty puppets who are “drowning” because of sea level rise (and 20 or so volunteers handing out leaflets).
  • 5:00-6:00pm Museum of Modern Art: Volunteers will be talking to New Yorkers and distributing the hot off the presses custom-made Shepard Fairey fliers for the march.
  • 6:00pm-8:00pm Marching Band Parade Through NYC: The Rude Mechanical Orchestra will parade from Washington Square Park throughout the streets of NYC beginning at 6:00pm to promote the march.
  • 8:00pm-10:00pm Light Brigade Takes the Brooklyn Bridge: The “Light Brigade,” a team of volunteers with light up signs, will meet on the Brooklyn Bridge to create a beautiful visual image to promote the march. ***Great images for TV and Cameras***

The People’s Climate March has brought together over 1,100 organizations from around the world to plan the largest, and most diverse, climate march in history. The march is already demonstrating that climate change, once seen as a divisive issue, is becoming a unifying political concern across labor, environment, faith and justice groups. The march will take place on September 21, just two days before President Obama and world leaders gather at the United Nations for a historic climate summit.

Media Contacts

General media inquiries:
The fastest way to get an answer is the email address below:
media@350.org
(914) 719-6672